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Wednesday, November 10, 2010

Online videos

Libraries can use online videos for a whole raft of marketing, information and fun reasons. How could you see your library using online videos?

In my view libraries can use online videos as a marketing tool. It is a fun and practical way to promote services and activities to library patrons. For example, in one of the YouTube videos complied by Newman (2009), it illustrates how libraries can promote transliteracy to their patrons. Many patrons are not computer literate. In this video the emphasises is placed on staff and how staff can contribute to information literacy and technology needs of patrons. We must not only be the providers of information of technology, but also the "trainers" of these services. In my opinion, libraries will have to change (be transformed) and adapt to be the providers of patrons' learning experiences. So, I see the future more focused on technology, with new gadgets and gimmicks. We, as staff members, will also have to learn these new technologies - so that we do not miss out!


Maybe we need to be transformed from a little tadpole to a GREEN, GREEN FROG.... (feed the frog)

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